Features
- Semester 5 (Electives) Marketing
- 1. Rural Marketing
- 2. Strategic Brand Management
- 3. Financial Statement Analysis
- Finance
- 1. Financial Institutions & Markets
- 2. Corporate Finance
- 3. Financial Statement Analysis
- Business Analytics
- 1. Analytics in Business Domains
- 2. Data Management
- 3. Machine Learning
- Semester 6 (Electives)
- Marketing
- 1. Integrated Marketing Communications
- 2. International Marketing
- Finance
- 1. Investment Analysis & Portfolio Management
- 2. Financial Modelling
- Business Analytics
- 1. Introduction to Big Data Technologies
- 2. Time Series Forecasting
Target audiences
- General BBA (Marketing & Finance Specializations)
- Option 1 – Annual Payment - ₹47,000 per year - Total Payments: 3
- Option 2 – Semester-wise Payment - ₹25,000 per semester - Total Payments: 6
- BBA (Business Analytics Specialization for 2nd & 3rd Year)
- Option 1 – Annual Payment - ₹56,400 per year - Total Payments: 3
- Option 2 – Semester-wise Payment - ₹30,000 per semester - Total Payments: 6
The NMIMS Online Bachelor of Business Administration (BBA) is a 3-year (6-semester) undergraduate program designed to build a strong foundation in business principles and management practices. The curriculum blends core subjects such as management, communication, accounting, and economics with advanced learning in strategic management, project management, and key elective domains like Marketing, Finance, and Business Analytics.
With industry-relevant courses including Digital Marketing, Integrated Marketing Communication, Machine Learning, and Time-Series Forecasting, the program prepares students with practical skills and modern business insights required to succeed in today’s dynamic corporate environment.
Curriculum
- 6 Sections
- 39 Programs
- 3 Years
- Semester 1Economics6
- Semester 26
- Semester 36
- Semester 418
- 4.1Production & Total Quality Management
- 4.2Research Methodology
- 4.3Electives (choose based on specialization)
- 4.4Marketing
- 4.5Performance Management System
- 4.6Environment and Disaster Management
- 4.7Retail Management
- 4.8Fundamentals of Taxation
- 4.9Finance
- 4.10Performance Management System
- 4.11Environment and Disaster Management
- 4.12Retail Management
- 4.13Fundamentals of Taxation
- 4.14Business Analytics
- 4.15Introduction to Python
- 4.16Machine Learning I
- 4.17Data Visualization with Tableau
- 4.18Multivariate Techniques
- Semester 51
- Semester 62
- General BBA (Marketing & Finance Specializations)
- Option 1 – Annual Payment - ₹47,000 per year - Total Payments: 3
- Option 2 – Semester-wise Payment - ₹25,000 per semester - Total Payments: 6
- BBA (Business Analytics Specialization for 2nd & 3rd Year)
- Option 1 – Annual Payment - ₹56,400 per year - Total Payments: 3
- Option 2 – Semester-wise Payment - ₹30,000 per semester - Total Payments: 6
- Semester 5 (Electives) Marketing
- 1. Rural Marketing
- 2. Strategic Brand Management
- 3. Financial Statement Analysis
- Finance
- 1. Financial Institutions & Markets
- 2. Corporate Finance
- 3. Financial Statement Analysis
- Business Analytics
- 1. Analytics in Business Domains
- 2. Data Management
- 3. Machine Learning
- Semester 6 (Electives)
- Marketing
- 1. Integrated Marketing Communications
- 2. International Marketing
- Finance
- 1. Investment Analysis & Portfolio Management
- 2. Financial Modelling
- Business Analytics
- 1. Introduction to Big Data Technologies
- 2. Time Series Forecasting




